Helping you optimise partners as a growth channel.

We work with scaling B2B businesses across the UK and US to design new growth channels and partnership ecosystems - turning networks into pipeline.

Exploring partnerships as a revenue channel?

We audit your business and tell you whether partnerships will work, with a clear plan forward.

Partnership Readiness →
Ready to build your partner programme?

We design your entire partnership programme: who to partner with, how it runs, and how you'll measure success.

Partner Programme Build →
Struggling to consistently grow partner pipeline and revenue?

Learn the principles and frameworks that accelerate your revenue.

1:1 Sessions and Coaching →

Why Partnerships?

Anywhere you need your business to go, partners are already there.

Partners give you access to existing networks of leads. Tens of thousands of companies hold relationships with your ideal customer profile - you just need a way in. That's where we work.

01

Trust transfers

Partner networks already trust their recommendations. You inherit that trust - leads close 60% more often than cold pipeline.

02

Pay per conversion

Unlike paid ads, you only pay when a customer converts. Runway used efficiently, CAC lowered substantially.

03

Higher intent, longer LTV

Customers arrive with context. They understand the value before they convert - and they stay longer because of it.

04

Distribution at scale

For international expansion, new acquisition channels, or proving commercial viability - partnerships compress timelines.

Hi, I'm Megan

I've spent the last decade working in partnerships at scaling tech companies, but more importantly, learning about different partnership channels across hundreds of businesses. Some have been great, some have been bad. Some have been global unicorns, some have been local agencies.

Through this research, I've discovered what makes a business ready to have partners, how to build a partnership structure that leads to consistent revenue growth, and how to fix broken processes for those who already have partners but aren't seeing success. This knowledge has been turned into the workbooks and frameworks I use with my clients.

I'm here to share this knowledge with as many founders, C-suite members and partnership professionals as possible, to help you acquire customers, grow revenue and drive cost efficiencies.

So whether you're brand new to partnerships, needing help to optimise existing partner channels, or somewhere in between, I'm here to help.

Connect on LinkedIn →
Megan Youde, founder of Partnered Works

What do we offer?

Q4 Availability
Partnership Readiness
From £2,500

For B2B SaaS businesses exploring partnerships or preparing to make their first partnerships hire.

  • Full audit across 6 partnership readiness dimensions
  • Scored assessment with honest, clear findings
  • A tangible, ready to action report with recommendations
  • 1hr readout call to walk through findings together

Most clients use this to brief their first partnerships hire - or to decide whether now is the right moment to invest.

Next step?
Q4 Availability
1:1 Sessions and Coaching
From £100
(package rates and retainers available)

For businesses or individuals that need senior partnerships leadership or advice.

  • One off sessions to get your partner programme on track
  • Stakeholder alignment and cross-functional advice
  • Partner pipeline development and relationship management advice
  • Personal development and partnerships skills coaching

From one off problem solving sessions to ongoing functional support and coaching.

Next step?
You're here
Book a call
Discuss your goals
Service and rates agreed
Work delivered

Let's chat.

Every engagement starts with a conversation. Book a 30-minute discovery call or drop me an email.

📞

Book a call

30 minutes. We'll discuss your business, your partnership goals, and whether we're the right fit.

Free · No commitment
or
✉️

Email me

Prefer to write? Tell me a bit about your business and what you're looking to achieve with partnerships.

I typically reply within 24 hours
Testimonials

"Meg is one of the most knowledgeable partnerships professionals I've ever worked with. What sets her apart is the level of detail and data-driven thinking she brings. She fully considered my approach, aims, and reservations, and delivered a plan that was structured, varied, and tailored specifically to my business.

An absolute pleasure to work with. My advice to any founder or CRO considering working with her? Do it."

Fancy a coffee? I'm often around London, Bristol and Bath. Send me an email to arrange.